BioNova Natural Swimming Pools
BioNova is a leader in natural swimming pool technology. Natural pools achieve and maintain water purity and clarity by natural biological filtration in a section with aquatic plants and rocks. Case studies that shine the spotlight on successful projects, and testimonials that validate their technology, are key elements in BioNova’s marketing strategy. I authored a Landscape Contractor article on one of their showcase projects. The article explains how natural swimming pools function and persuasively publicizes and promotes BioNova — especially since the editor chose the article as a cover story.