I am an accomplished B2B public relations professional and freelance writer. I have developed messages to establish and express brands, written and distributed press releases to promote companies and launch products, undertaken local and national media relations campaigns to place news and stories, and published articles in trade magazines and professional journals for more than 25 years.
Strategic + Tactical Expertise
I offer an unrivaled balance of strategic and tactical expertise. I get at what’s most important to my clients… and to the audiences whose attitudes, decisions and actions impact their success. I formulate messaging that lights up the vital connections between my clients and their audiences. And I carry out practical PR and media relations programs to deliver, repeat and reinforce those messages and turn audience members into stakeholders.
Superior Media Relations
I take a professional, service-oriented approach to media relations. Trade and business publication editors trust the stories I pitch. They know I consistently deliver solid content that meets their editorial standards. They count on me to beat their deadlines. My skills and approach pay off time and time again with sustained coverage that keeps my clients in the spotlight. And the media placements I attain for my clients provide credibility-building content for their web sites, blogs, e-mail marketing campaigns and sales support tools.
Award-winning Writing Skills
The International Association of Business Communicators has honored my work with Bronze Quill Awards eight times. My peers have recognized the exceptional results strategic storytelling delivers for my clients.
Tested, Front-line Management Experience
I specialize in working with privately held, emerging companies to bring their stories to light. I offer hard-won been-there-done-that experience. I know the challenges you face in growing your company, because I have been right there on the front lines.
“David is the most highly productive and effective PR professional with whom I’ve ever worked. His outstanding strategies followed up with the tactical implementation have very rapidly enhanced the marketing profiles of the businesses with which he engages. I have no hesitation giving the strongest possible recommendation for David.”
— David Wesley, President, Sursumcorda Resource Group